Built for Training.
Refined for Performance.

I started The Cream of Rice because hard training deserves better fuel. I was frustrated with overcomplicated, overprocessed carbs built for marketing - not performance. I wanted something simple, clean, and easy to digest. Fuel you can rely on every day. The Cream of Rice is made for athletes who value discipline, consistency, and results over hype. No fillers. No shortcuts. Just fuel with purpose.